How important is colour in design?

How important is colour in design?

Colour can make you look away or draw you in. It has the power to create an emotion as powerful as music can. Colour helps us instantly understand our environment. It is intrinsically important to our everyday life. It is all around us all the time and helps us to relate and to respond to our world, even if we generally take it for granted.
Design, is all about balance. The more complicated the colours and the scheme, the more difficult it is to achieve balance.
Yellow is often considered the brightest and most energizing of the warm colors.
In your designs, bright yellow can lend a sense of happiness and cheerfulness.

Graphic design trends 2020

Graphic design trends 2020

Graphic design trends 2020 are here and about to steal your heart!

Year 2020 is less than three months away and everyone is already wondering what the world of graphic design will look like. Undoubtedly, graphic design has always been a field of deep admiration and huge inspiration to many and we all can’t wait to see what awaits. We’ve made a deep research to spot the rise in several particular trends which are expected to boom next year.

Graphic design trends 2020 are:
  1. 3D depth and realism
  2. Going monochrome
  3. Shiny metals
  4. Typography craze
  5. Image and text masking
  6. Line art
  7. Collages of drawings and photos
  8. Simplified illustrations
  9. Isometric illustrations
  10. Earthy colors: a sense of vintage
  11. Patterns and textures
  12. Geometric designs
  13. Liquids

source: https://graphicmama.com/blog/graphic-design-trends-2020/

Why is White Space Important?

Why is White Space Important?

Whitespace isn’t a waste of space but instead is vital to your brand messaging.

 

White Space Attracts.
The eye is immediately drawn to what is different. When confronted with a page full of images and text, your eyes will automatically go to what stands out.

White Space Improves Readability and Comprehension.
This can be in the form of leading between lines of type or between graphic elements. Making it easier for a viewer to read your message leads them to keep reading and not leave.

White Space Gives Emphasis and Direction.
White space around certain elements directs the viewer to what is most important.

White Space Implies Sophistication.
Most luxury brands make generous use of white space. Simply adding white space gives an upscale aura to your brand.